Chinese Payment Systems Overview: AliPay vs. WeChat Pay vs. Union Pay

Dec 06

Chinese Payment Systems Overview: AliPay vs. WeChat Pay vs. Union Pay

Understanding the ecosystem of Chinese payment systems is a prerequisite to setting up a successful sales strategy in this market. It is also one of the many aspects of Chinese market that is considerably different from what we are familiar with in other markets. Relying on traditional payment systems such as credit cards or PayPal is simply not going to work in...

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Infographic: 11.11.2017 – China Shopping Festival in Numbers

Nov 22

Infographic: 11.11.2017 – China Shopping Festival in Numbers

This year singles day was another record setting China shopping festival. With every ecommerce operator beating last year’s sales, Alibaba was still in the lead. In the last few years, Chinese Singles’ Day or Guanggun Jie (光棍节) has become the biggest China shopping festival. This is the day when young people celebrate the fact of being single. The date,...

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What Does It Take to Break Into Chinese Market?

Aug 09

What Does It Take to Break Into Chinese Market?

This article was first published by Hal Conick of American Marketing Association (AMA.org).  A growing internet user base means a smaller world for marketers. How can marketers break into markets like Japan, China and Germany? Marketing News spoke with experts from across the world to find out. The first interview about breaking into Chinese market is with Val...

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China Programmatic Ads: Why Chinese Ad Tech Is Still Behind the West

Jun 21

China Programmatic Ads: Why Chinese Ad Tech Is Still Behind the West

When it comes to digital marketing, in recent years, Chinese tech companies have been on forefront of innovation. Unfortunately, Chinese ad tech that deals with programmatic ads still remains far less developed. Although, Baidu, Alibaba and Tencent, collectively known as BAT, account for the major part of China’s overall digital marketing ad spend, there are also...

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5 Reasons Why Chinese Sharing Economy Future Is Looking Promising

May 24

5 Reasons Why Chinese Sharing Economy Future Is Looking Promising

In this post we are going to have a closer look at five main drivers powering fast growing Chinese sharing economy. In our earlier article, we have introduced six most innovative services that have developed around various concepts of Chinese sharing economy. Some of those companies, like DiDi, have grown enormous within record time, swallowing rivals and winning...

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China Sharing Economy: Six Most Innovative Services

May 17

China Sharing Economy: Six Most Innovative Services

The concept of sharing services didn’t originate in China, but, in recent years, Chinese are increasingly embracing many concepts of sharing economy. Several innovative startups have been on the forefront of  China sharing economy with some achieving major success in record time. Here we are reviewing several of those companies which are based on variety of...

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